The results might be interesting, and the "why" as well.
We live in a semi-rural area in a state (Vermont) considered "rural" by most standards. Dirt roads, coyotes in the back yard, hawks preying on birds at the feeders, that kind of stuff .Our DirecTV satellite service is great, but weather sensitive around here; the area cable company, when I asked when they were coming down my dirt road, said in so many words, "not in your lifetime". So, when the family-owned small telephone company that services our town (pop. 700) offered DSL, we traded up from dialup. That was the only real choice for us.
Larry